Please read the following Privacy Policy to understand how we use the personal data we may collect from you. By providing your personal data to us, you are consenting to this Privacy Policy and to the collection, use, access, transfer, storage and processing of your personal information as described in this policy.


What personal data do we collect?

We may request you to provide information in several areas of our websites and other channels including but not limited to:

  1. Your personal information such as your name, nationality, country and city of residence;
  2. Your contact information such as your email address and telephone number;
  3. Your business information such as company names, job titles and associated contact information;
  4. (For applicants) Your personal data such as your gender, age, date of birth, passport or Hong Kong ID number, mailing address, education background, academic performance, professional background and salary.


What do we use the personal data for?

We may use your personal data for one or more of the following purposes.

  1. To process your registration in our events;
  2. (For applicants) To process your application to HKUST MBA;
  3. (For work referees) To process your work reference for an HKUST MBA applicant;
  4. To respond to, handle and process any enquiries submitted by you;
  5. For communication purposes, such as sending you updates on the latest HKUST and HKUST MBA program news, inviting you to HKUST events, and conducting marketing research;
  6. To fulfill the above purposes, you may be contacted via email, telephone marketing, SMS or other means that are allowed by local authorities.


Do we disclose any information to outside parties?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website and database, or conducting our business as those parties agree to keep this information confidential.

We may also release your information when we believe doing so is appropriate to comply with the law, enforce our site policies, or protect our or others’ rights, property or safety. Non-personally identifiable information may be provided to other parties for designing communication campaigns.


How to assess and correct your personal data?

If you already have an online application account, you may log in and update your information there. If not, you may request to correct your personal data held by us by sending an email to

You may request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please email us at


What should I do if I think that my personal data protection rights haven’t been respected? (For EU citizens)

If you think your data protection rights have been breached, you can lodge a complaint with your national Data Protection Authority (DPA). The authority investigates and informs you of the progress or outcome of your complaint within 3 months. More information are available on European Commission website.


Notice on direct marketing

Occasionally, we may use your personal data, including your name, contact details and all other information collected during or subsequent to initial registration, to send you communications such as email, telephone and SMS containing information on HKUST and HKUST MBA. Categories of the information include:

  1. HKUST or HKUST MBA events;
  2. HKUST or HKUST MBA program updates;
  3. HKUST MBA student or alumni stories;
  4. HKUST MBA program and admissions related articles.

You may indicate your consent to the above by the following ways:

  1. When providing us with your personal data through our website or a form, ticking the box(es) indicating your consent; or
  2. When providing us with your personal data through the telephone, telling our staff that you consent.

You may opt-out from receiving marketing communications, withdraw your consent or erase your data entirely from our database, at any time, free of charge, by:

  1. Following the “opt-out” instructions contained in the communications;
  2. Writing to us at



We may track and analyze your web activities from your cookies when necessary. You may indicate your consent by:

  1. Following the “opt-in” / “opt-out” instructions contained in the communications;
  2. Writing to us at


Retention of Data

All personal data that has been collected from you will only be stored for the duration that is relevant to the purpose for which it was processed and for as long as required by applicable law.


Changes to our privacy policy

Future updates of our privacy policy will be posted on this page.



The School will endeavor to deliver the program in accordance with the descriptions in the webpage. However, there may be occasions where it becomes necessary or desirable for changes to be made, either before or after enrolment. The School reserves the right to, with or without prior notice, make changes to the program including, amongst others, the curriculum, structure, schedule, venue, instructors, mode of delivery, or method of assessments. In particular, the School has the discretion to substitute face-to-face teaching with on-line, hybrid or other appropriate mode, where the circumstances so require. In cases of insufficient enrolment or exceptional circumstances, the School reserves the right to cancel or discontinue a program, but every effort will be made to minimize such occurrence. By enrolling in the program, you are deemed to have accepted the above terms.

Last updated on: November 5, 2020