Managers are often subject to biases in making decisions. Data-driven decision making provides managers with insights into what works and what doesn’t. This sample class discusses how managers can effectively collect and analyze data to make intelligent marketing decision, using real companies as samples.
Join us to experience world-class education and stay one step ahead through the HKUST MBA program. Renowned for its flexible, tech-forward, and innovative curriculum, the program offers a wide range of electives to cater to align with your career goals.
Agenda:
- HKUST MBA Program Introduction
- Masterclass by Prof. Allen Huang
- Admission Tips and Q&A
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